Advantage Partners
Advantage Partners provides seamless, efficient SOC 2 attestations to small and start-up technology companies. Advantage was in need of a new brand identity and website.
Challenge
Advantage Partners was looking for an identity that would appealed to their tech audience while also evoking intelligence and trustworthiness. Additionally, they looked to differentiate themselves from established players and adequately convey their unique value proposition to potential clients.
Solution
We set out to design a simple, but distinctive logo, a bold color palette, and a unique brand voice. We created an intuitive and responsive website that clearly communicates the services, expertise, and value proposition of the brand.
Result
The unique brand identity helped distinguish the brand from competitors and was well-received by clients. Overall, this project has laid a strong foundation for this startup's identity and online presence.
![](https://cdn.prod.website-files.com/646d4153372f6abf83978aa4/64c9a4af79963e03c6aba235_Advantage%20Partners%20Brand%20Guidelines_Page_21.jpg)
![](https://cdn.prod.website-files.com/646d4153372f6abf83978aa4/64d1a28fdf46a7344b28c4c0_AP-BusinessCard.png)
![](https://cdn.prod.website-files.com/646d4153372f6abf83978aa4/64d1a29012fc6b2613e81215_AP-Signage.png)
![](https://cdn.prod.website-files.com/646d4153372f6abf83978aa4/64d1a28fa8b6130f1083217f_Application%20-%20MOBILE.jpg)
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